On Tuesday 1st October, we attended the first Birmingham University Artisan Market and set up an engaging stall to promote our Pay4Vend loyalty and rewards app, as well as incentivising students with exclusive vending offers. Here is a recap of all the fun, freebies and rewards we gave away:
Pay4Vend Stall
Our stall was bustling all day with students eager to try our free Broderick’s bars and learn how they could win big by downloading Pay4Vend. Here’s what we brought to the table (literally):
- Free Snacks: We handed out delicious Broderick’s brownie bars and peanut caramel bars which are stocked in all snack vending machines around campus. These were a huge hit, with students even coming back to try and sneak in a second … We loved seeing such a positive response to our products whilst students learnt more about Pay4Vend
- Flyers and How-To Guide: To make it easy for students to get started with Pay4Vend, we handed out flyers detailing how to use the app. Alongside instructions, we promoted our university-exclusive offer – top up £10 to get an additional £20 FREE credit from us! A huge double bonus for all students and staff to spend on their favourite snacks and drinks from all vending machines across campus.
- Spin the Wheel: Visitors to the stall had the chance to ‘Spin the Wheel’ once they had downloaded Pay4Vend and walk away with fabulous prizes such as Nando’s and Deliveroo vouchers, free chocolate or coffee spend for a week, and entries into our Halloween hamper draw. But what was the jackpot and most sought-after prize?! A brand-new Stanley Cup!
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Stanley Cup Giveaway
You may be wondering what sparked our Stanley Cup giveaway, and I am here to tell you just that. The Stanley Cup has become a huge trend among students and young professionals; thanks to its sleek yet stylish design and durability, it can carry ice-cold water for hydration throughout the day, or keep a coffee warm on a chilly campus morning.
As coffee experts, we understand the value of keeping a fresh brew warm, and savouring it throughout the day – especially at this time of year with the winter chill settling in. That’s why the Stanley Cup is the perfect accessory for students to fill up on their favourite hot drinks from campus coffee machines and enjoy them at their own pace, no matter how busy their timetables are. With 20 brand-new, vibrant Stanleys at our Head Office, we’re excited to gift these to students as a thank you for engaging with Pay4Vend!
£20 FREE Credit – BRAND NEW OFFER FOR 2024
At the heart of our stall’s promotion, we took our university-exclusive reward scheme to the next level by offering an incredible £20 FREE credit on just a £10 top-up! This credit can be used not only at all campus vending machines but also at any Broderick’s vending machine across the country—from airports and retail spaces to hospitals and workplaces. This means students and staff can enjoy the benefits of Pay4Vend far beyond their university, providing them with even more flexibility and value.
But why did we choose to give such a large amount back to the hundreds of students and staff across campus?
Well, it’s simple. Pay4Vend is an engagement tool, designed to give back to our community and provide value for users. We understand the busy schedules and tight budgets students face, so we wanted to boost their spending power during their first month on campus with significant vending credit. This ensures they can stock up on snacks, drinks (especially those much-needed energy drinks for early morning lectures), and hot drinks to stay cosy on cold days. The promotion has already seen fantastic engagement and highlights just how easy and rewarding the app is, helping us grow our community and continue to deliver exclusive rewards.
A Successful Day of Interaction and Engagement
Throughout this event, we interacted with both students and staff, explaining the benefits of Pay4Vend and how it goes beyond streamlining the vending process. We were thrilled to see so many new app sign-ups and redemptions of the £20 free credit, and we intend to keep delivering with exciting new promotions and rewards.
As proud vending suppliers in the education sector, we are committed to enhancing the student and staff experience in fun, innovative ways – thank you to everyone who stopped by our stall
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